{"id":179,"date":"2024-03-01T16:50:35","date_gmt":"2024-03-01T16:50:35","guid":{"rendered":"https:\/\/alegry.com\/blog\/?p=179"},"modified":"2024-03-01T16:50:36","modified_gmt":"2024-03-01T16:50:36","slug":"facebook-muda-algoritmo-e-da-mais-espaco-a-videos-longos","status":"publish","type":"post","link":"https:\/\/alegry.com\/blog\/facebook-muda-algoritmo-e-da-mais-espaco-a-videos-longos\/","title":{"rendered":"Nova Atualiza\u00e7\u00e3o do Facebook Favorece V\u00eddeos Longos: Impactos para P\u00e1ginas Empresariais"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A atualiza\u00e7\u00e3o do algoritmo do Facebook prioriza v\u00eddeos com maior relev\u00e2ncia, determinada pela porcentagem do v\u00eddeo assistida pelos usu\u00e1rios. Para mais detalhes, considere visitar fontes oficiais ou especializadas em Marketing Digital no Facebook.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/alegry.com\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/alegry-1024x341.jpeg\" alt=\"\" class=\"wp-image-47\" srcset=\"https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/alegry-1024x341.jpeg 1024w, https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/alegry-300x100.jpeg 300w, https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/alegry-768x256.jpeg 768w, https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/alegry.jpeg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">O Facebook est\u00e1 atualizando seu algoritmo para dar mais \u00eanfase a v\u00eddeos que considera mais relevantes para os usu\u00e1rios, o que pode incluir v\u00eddeos mais longos. Diferentemente do passado, onde a dura\u00e7\u00e3o do v\u00eddeo n\u00e3o era um fator crucial, agora a rede social pretende levar em conta a porcentagem do v\u00eddeo assistida para determinar sua import\u00e2ncia no feed de not\u00edcias. Essa mudan\u00e7a visa reconhecer o comprometimento dos usu\u00e1rios com v\u00eddeos mais extensos, equilibrando a visibilidade entre conte\u00fados curtos e longos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O algoritmo do Facebook agora considera o tempo assistido de um v\u00eddeo para determinar sua visibilidade no feed de not\u00edcias, enfatizando a &#8220;porcentagem de conclus\u00e3o&#8221; do v\u00eddeo. Isso indica que v\u00eddeos assistidos integralmente ou em grande parte s\u00e3o considerados mais relevantes. A rede social busca equilibrar a exposi\u00e7\u00e3o entre v\u00eddeos curtos e longos, dando mais valor \u00e0 dedica\u00e7\u00e3o do usu\u00e1rio em assistir conte\u00fados mais extensos.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Impactos da Nova Atualiza\u00e7\u00e3o do Facebook nos V\u00eddeos da Sua P\u00e1gina<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ap\u00f3s a atualiza\u00e7\u00e3o do Facebook, p\u00e1ginas podem n\u00e3o notar grandes mudan\u00e7as na distribui\u00e7\u00e3o de conte\u00fado, mas v\u00eddeos longos com maior engajamento podem ganhar mais visibilidade. A rede social enfatiza a import\u00e2ncia de criar v\u00eddeos relevantes e cativantes, independentemente do comprimento. O impacto se dar\u00e1 no alcance org\u00e2nico, sem afetar v\u00eddeos patrocinados, e a atualiza\u00e7\u00e3o ser\u00e1 implementada gradualmente.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A atualiza\u00e7\u00e3o do algoritmo do Facebook prioriza v\u00eddeos com maior relev\u00e2ncia, determinada pela porcentagem do v\u00eddeo assistida pelos usu\u00e1rios. Para mais detalhes, considere visitar fontes oficiais ou especializadas em Marketing Digital no Facebook. O Facebook est\u00e1 atualizando seu algoritmo para dar mais \u00eanfase a v\u00eddeos que considera mais relevantes para os usu\u00e1rios, o que pode&#8230;<\/p>\n","protected":false},"author":2,"featured_media":181,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[6],"tags":[27],"class_list":["post-179","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-facebook-empresariais"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nova Atualiza\u00e7\u00e3o do Facebook Favorece V\u00eddeos Longos: Impactos para P\u00e1ginas Empresariais - 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