{"id":138,"date":"2024-02-28T19:07:39","date_gmt":"2024-02-28T19:07:39","guid":{"rendered":"https:\/\/alegry.com\/blog\/?p=138"},"modified":"2024-02-29T17:14:16","modified_gmt":"2024-02-29T17:14:16","slug":"conteudo-para-leads-de-imobiliaria","status":"publish","type":"post","link":"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/","title":{"rendered":"10 Estrat\u00e9gias Criativas de Conte\u00fado para Atrair Leads para Sua Imobili\u00e1ria"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Implementar o Inbound Marketing no setor imobili\u00e1rio apresenta seus desafios, mas \u00e9 altamente recompensador. A The Wedge sugere uma lista com 10 tipos de conte\u00fado, abrangendo todas as fases do funil de vendas, que sua imobili\u00e1ria pode criar para atrair e nutrir leads. Esses conte\u00fados variam para atender \u00e0s necessidades informativas dos potenciais clientes em diferentes est\u00e1gios da jornada de compra, desde a conscientiza\u00e7\u00e3o at\u00e9 a decis\u00e3o de compra.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-style-default\"><a href=\"https:\/\/alegry.com\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/alegry-1024x341.jpeg\" alt=\"\" class=\"wp-image-47\" srcset=\"https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/alegry-1024x341.jpeg 1024w, https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/alegry-300x100.jpeg 300w, https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/alegry-768x256.jpeg 768w, https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/alegry.jpeg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">O setor imobili\u00e1rio est\u00e1 adotando cada vez mais as estrat\u00e9gias e ferramentas do Marketing Digital para promover seus produtos e servi\u00e7os, seguindo a tend\u00eancia geral do mercado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Imobili\u00e1rias, incorporadoras e construtoras est\u00e3o integrando estrat\u00e9gias de Inbound Marketing e Marketing de Conte\u00fado em suas opera\u00e7\u00f5es. Essas abordagens s\u00e3o utilizadas para aumentar o tr\u00e1fego nos sites, converter visitantes em leads qualificados e, eventualmente, fechar vendas, destacando a import\u00e2ncia do marketing digital no setor imobili\u00e1rio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Implementar estrat\u00e9gias de Inbound Marketing e criar conte\u00fado relevante no setor imobili\u00e1rio apresenta desafios devido \u00e0 extensa jornada de compra dos leads, que geralmente \u00e9 mais longa em compara\u00e7\u00e3o a outros setores.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A decis\u00e3o de comprar ou alugar um im\u00f3vel \u00e9 complexa e requer tempo para pesquisa e planejamento. Portanto, \u00e9 crucial para as imobili\u00e1rias produzir conte\u00fado alinhado com cada etapa da jornada do cliente. Para apoiar as imobili\u00e1rias nesse desafio, h\u00e1 uma lista com 10 sugest\u00f5es de conte\u00fado abrangendo diferentes fases do funil de vendas, visando captar mais leads interessados. Para detalhes espec\u00edficos sobre os tipos de conte\u00fado recomendados, consulte a fonte original.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Implementar o Inbound Marketing no setor imobili\u00e1rio apresenta seus desafios, mas \u00e9 altamente recompensador. A The Wedge sugere uma lista com 10 tipos de conte\u00fado, abrangendo todas as fases do funil de vendas, que sua imobili\u00e1ria pode criar para atrair e nutrir leads. Esses conte\u00fados variam para atender \u00e0s necessidades informativas dos potenciais clientes em&#8230;<\/p>\n","protected":false},"author":2,"featured_media":174,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[6],"tags":[20],"class_list":["post-138","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-atrair-leads"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>10 Estrat\u00e9gias Criativas de Conte\u00fado para Atrair Leads para Sua Imobili\u00e1ria - Alegry.com | Reten\u00e7\u00e3o de Clientes para Neg\u00f3cios Locais<\/title>\n<meta name=\"description\" content=\"Explore estrat\u00e9gias eficazes de Inbound Marketing e Marketing de Conte\u00fado no setor imobili\u00e1rio para atrair visitantes, converter leads e fechar vendas, reconhecendo a import\u00e2ncia de adaptar o conte\u00fado \u00e0s diversas etapas da jornada do cliente no processo de compra ou aluguel de im\u00f3veis.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 Estrat\u00e9gias Criativas de Conte\u00fado para Atrair Leads para Sua Imobili\u00e1ria - Alegry.com | Reten\u00e7\u00e3o de Clientes para Neg\u00f3cios Locais\" \/>\n<meta property=\"og:description\" content=\"Explore estrat\u00e9gias eficazes de Inbound Marketing e Marketing de Conte\u00fado no setor imobili\u00e1rio para atrair visitantes, converter leads e fechar vendas, reconhecendo a import\u00e2ncia de adaptar o conte\u00fado \u00e0s diversas etapas da jornada do cliente no processo de compra ou aluguel de im\u00f3veis.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/\" \/>\n<meta property=\"og:site_name\" content=\"Alegry.com | Reten\u00e7\u00e3o de Clientes para Neg\u00f3cios Locais\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/usealegry\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-28T19:07:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-29T17:14:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/OIP.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"474\" \/>\n\t<meta property=\"og:image:height\" content=\"316\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Paloma Castro\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@usealegry\" \/>\n<meta name=\"twitter:site\" content=\"@usealegry\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Paloma Castro\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/conteudo-para-leads-de-imobiliaria\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/conteudo-para-leads-de-imobiliaria\\\/\"},\"author\":{\"name\":\"Paloma Castro\",\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/#\\\/schema\\\/person\\\/1cb4703679d5d337468edd16dc456625\"},\"headline\":\"10 Estrat\u00e9gias Criativas de Conte\u00fado para Atrair Leads para Sua Imobili\u00e1ria\",\"datePublished\":\"2024-02-28T19:07:39+00:00\",\"dateModified\":\"2024-02-29T17:14:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/conteudo-para-leads-de-imobiliaria\\\/\"},\"wordCount\":284,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/conteudo-para-leads-de-imobiliaria\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/alegry.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/OIP.jpeg\",\"keywords\":[\"atrair leads\"],\"articleSection\":[\"marketing\"],\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/alegry.com\\\/blog\\\/conteudo-para-leads-de-imobiliaria\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/conteudo-para-leads-de-imobiliaria\\\/\",\"url\":\"https:\\\/\\\/alegry.com\\\/blog\\\/conteudo-para-leads-de-imobiliaria\\\/\",\"name\":\"10 Estrat\u00e9gias Criativas de Conte\u00fado para Atrair Leads para Sua Imobili\u00e1ria - Alegry.com | Reten\u00e7\u00e3o de Clientes para Neg\u00f3cios Locais\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/conteudo-para-leads-de-imobiliaria\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/conteudo-para-leads-de-imobiliaria\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/alegry.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/OIP.jpeg\",\"datePublished\":\"2024-02-28T19:07:39+00:00\",\"dateModified\":\"2024-02-29T17:14:16+00:00\",\"description\":\"Explore estrat\u00e9gias eficazes de Inbound Marketing e Marketing de Conte\u00fado no setor imobili\u00e1rio para atrair visitantes, converter leads e fechar vendas, reconhecendo a import\u00e2ncia de adaptar o conte\u00fado \u00e0s diversas etapas da jornada do cliente no processo de compra ou aluguel de im\u00f3veis.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/conteudo-para-leads-de-imobiliaria\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/alegry.com\\\/blog\\\/conteudo-para-leads-de-imobiliaria\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/conteudo-para-leads-de-imobiliaria\\\/#primaryimage\",\"url\":\"https:\\\/\\\/alegry.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/OIP.jpeg\",\"contentUrl\":\"https:\\\/\\\/alegry.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/OIP.jpeg\",\"width\":474,\"height\":316},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/conteudo-para-leads-de-imobiliaria\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/alegry.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"10 Estrat\u00e9gias Criativas de Conte\u00fado para Atrair Leads para Sua Imobili\u00e1ria\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/alegry.com\\\/blog\\\/\",\"name\":\"Alegry.com | Reten\u00e7\u00e3o de Clientes para Neg\u00f3cios Locais\",\"description\":\"Estrat\u00e9gias de reten\u00e7\u00e3o, fideliza\u00e7\u00e3o e relacionamento para neg\u00f3cios locais.\",\"publisher\":{\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/alegry.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/#organization\",\"name\":\"Alegry.com | Reten\u00e7\u00e3o de Clientes para Neg\u00f3cios Locais\",\"url\":\"https:\\\/\\\/alegry.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/alegry.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/cropped-logo-alegry-alta-logotipo-e1678161188169-1.png\",\"contentUrl\":\"https:\\\/\\\/alegry.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/cropped-logo-alegry-alta-logotipo-e1678161188169-1.png\",\"width\":200,\"height\":52,\"caption\":\"Alegry.com | Reten\u00e7\u00e3o de Clientes para Neg\u00f3cios Locais\"},\"image\":{\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/facebook.com\\\/usealegry\",\"https:\\\/\\\/x.com\\\/usealegry\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/alegry\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/alegry.com\\\/blog\\\/#\\\/schema\\\/person\\\/1cb4703679d5d337468edd16dc456625\",\"name\":\"Paloma Castro\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/13d14adc7ad6638eda35de21821f8129c5ea43c592b97153c1f279fbe7285205?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/13d14adc7ad6638eda35de21821f8129c5ea43c592b97153c1f279fbe7285205?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/13d14adc7ad6638eda35de21821f8129c5ea43c592b97153c1f279fbe7285205?s=96&d=mm&r=g\",\"caption\":\"Paloma Castro\"},\"description\":\"Paloma Castro \u00e9 co-fundadora da StripeX ag\u00eancia de Marketing Digital mais pr\u00f3spera do pa\u00eds, e colunista da Alegry.com. Ela ajuda empresas como Amazon, NBC, GM, HP e Viacom crescer seus faturamentos.\",\"sameAs\":[\"https:\\\/\\\/www.alegry.com\"],\"url\":\"https:\\\/\\\/alegry.com\\\/blog\\\/author\\\/paloma\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"10 Estrat\u00e9gias Criativas de Conte\u00fado para Atrair Leads para Sua Imobili\u00e1ria - Alegry.com | Reten\u00e7\u00e3o de Clientes para Neg\u00f3cios Locais","description":"Explore estrat\u00e9gias eficazes de Inbound Marketing e Marketing de Conte\u00fado no setor imobili\u00e1rio para atrair visitantes, converter leads e fechar vendas, reconhecendo a import\u00e2ncia de adaptar o conte\u00fado \u00e0s diversas etapas da jornada do cliente no processo de compra ou aluguel de im\u00f3veis.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/","og_locale":"pt_BR","og_type":"article","og_title":"10 Estrat\u00e9gias Criativas de Conte\u00fado para Atrair Leads para Sua Imobili\u00e1ria - Alegry.com | Reten\u00e7\u00e3o de Clientes para Neg\u00f3cios Locais","og_description":"Explore estrat\u00e9gias eficazes de Inbound Marketing e Marketing de Conte\u00fado no setor imobili\u00e1rio para atrair visitantes, converter leads e fechar vendas, reconhecendo a import\u00e2ncia de adaptar o conte\u00fado \u00e0s diversas etapas da jornada do cliente no processo de compra ou aluguel de im\u00f3veis.","og_url":"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/","og_site_name":"Alegry.com | Reten\u00e7\u00e3o de Clientes para Neg\u00f3cios Locais","article_publisher":"https:\/\/facebook.com\/usealegry","article_published_time":"2024-02-28T19:07:39+00:00","article_modified_time":"2024-02-29T17:14:16+00:00","og_image":[{"width":474,"height":316,"url":"https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/OIP.jpeg","type":"image\/jpeg"}],"author":"Paloma Castro","twitter_card":"summary_large_image","twitter_creator":"@usealegry","twitter_site":"@usealegry","twitter_misc":{"Escrito por":"Paloma Castro","Est. tempo de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/#article","isPartOf":{"@id":"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/"},"author":{"name":"Paloma Castro","@id":"https:\/\/alegry.com\/blog\/#\/schema\/person\/1cb4703679d5d337468edd16dc456625"},"headline":"10 Estrat\u00e9gias Criativas de Conte\u00fado para Atrair Leads para Sua Imobili\u00e1ria","datePublished":"2024-02-28T19:07:39+00:00","dateModified":"2024-02-29T17:14:16+00:00","mainEntityOfPage":{"@id":"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/"},"wordCount":284,"commentCount":0,"publisher":{"@id":"https:\/\/alegry.com\/blog\/#organization"},"image":{"@id":"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/#primaryimage"},"thumbnailUrl":"https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/OIP.jpeg","keywords":["atrair leads"],"articleSection":["marketing"],"inLanguage":"pt-BR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/","url":"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/","name":"10 Estrat\u00e9gias Criativas de Conte\u00fado para Atrair Leads para Sua Imobili\u00e1ria - Alegry.com | Reten\u00e7\u00e3o de Clientes para Neg\u00f3cios Locais","isPartOf":{"@id":"https:\/\/alegry.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/#primaryimage"},"image":{"@id":"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/#primaryimage"},"thumbnailUrl":"https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/OIP.jpeg","datePublished":"2024-02-28T19:07:39+00:00","dateModified":"2024-02-29T17:14:16+00:00","description":"Explore estrat\u00e9gias eficazes de Inbound Marketing e Marketing de Conte\u00fado no setor imobili\u00e1rio para atrair visitantes, converter leads e fechar vendas, reconhecendo a import\u00e2ncia de adaptar o conte\u00fado \u00e0s diversas etapas da jornada do cliente no processo de compra ou aluguel de im\u00f3veis.","breadcrumb":{"@id":"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/#primaryimage","url":"https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/OIP.jpeg","contentUrl":"https:\/\/alegry.com\/blog\/wp-content\/uploads\/2024\/02\/OIP.jpeg","width":474,"height":316},{"@type":"BreadcrumbList","@id":"https:\/\/alegry.com\/blog\/conteudo-para-leads-de-imobiliaria\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/alegry.com\/blog\/"},{"@type":"ListItem","position":2,"name":"10 Estrat\u00e9gias Criativas de Conte\u00fado para Atrair Leads para Sua Imobili\u00e1ria"}]},{"@type":"WebSite","@id":"https:\/\/alegry.com\/blog\/#website","url":"https:\/\/alegry.com\/blog\/","name":"Alegry.com | Reten\u00e7\u00e3o de Clientes para Neg\u00f3cios Locais","description":"Estrat\u00e9gias de reten\u00e7\u00e3o, fideliza\u00e7\u00e3o e relacionamento para neg\u00f3cios locais.","publisher":{"@id":"https:\/\/alegry.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/alegry.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/alegry.com\/blog\/#organization","name":"Alegry.com | Reten\u00e7\u00e3o de Clientes para Neg\u00f3cios Locais","url":"https:\/\/alegry.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/alegry.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/alegry.com\/blog\/wp-content\/uploads\/2023\/03\/cropped-logo-alegry-alta-logotipo-e1678161188169-1.png","contentUrl":"https:\/\/alegry.com\/blog\/wp-content\/uploads\/2023\/03\/cropped-logo-alegry-alta-logotipo-e1678161188169-1.png","width":200,"height":52,"caption":"Alegry.com | Reten\u00e7\u00e3o de Clientes para Neg\u00f3cios Locais"},"image":{"@id":"https:\/\/alegry.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/facebook.com\/usealegry","https:\/\/x.com\/usealegry","https:\/\/www.linkedin.com\/company\/alegry"]},{"@type":"Person","@id":"https:\/\/alegry.com\/blog\/#\/schema\/person\/1cb4703679d5d337468edd16dc456625","name":"Paloma Castro","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/13d14adc7ad6638eda35de21821f8129c5ea43c592b97153c1f279fbe7285205?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/13d14adc7ad6638eda35de21821f8129c5ea43c592b97153c1f279fbe7285205?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/13d14adc7ad6638eda35de21821f8129c5ea43c592b97153c1f279fbe7285205?s=96&d=mm&r=g","caption":"Paloma Castro"},"description":"Paloma Castro \u00e9 co-fundadora da StripeX ag\u00eancia de Marketing Digital mais pr\u00f3spera do pa\u00eds, e colunista da Alegry.com. Ela ajuda empresas como Amazon, NBC, GM, HP e Viacom crescer seus faturamentos.","sameAs":["https:\/\/www.alegry.com"],"url":"https:\/\/alegry.com\/blog\/author\/paloma\/"}]}},"_links":{"self":[{"href":"https:\/\/alegry.com\/blog\/wp-json\/wp\/v2\/posts\/138","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alegry.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alegry.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alegry.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/alegry.com\/blog\/wp-json\/wp\/v2\/comments?post=138"}],"version-history":[{"count":2,"href":"https:\/\/alegry.com\/blog\/wp-json\/wp\/v2\/posts\/138\/revisions"}],"predecessor-version":[{"id":175,"href":"https:\/\/alegry.com\/blog\/wp-json\/wp\/v2\/posts\/138\/revisions\/175"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alegry.com\/blog\/wp-json\/wp\/v2\/media\/174"}],"wp:attachment":[{"href":"https:\/\/alegry.com\/blog\/wp-json\/wp\/v2\/media?parent=138"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alegry.com\/blog\/wp-json\/wp\/v2\/categories?post=138"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alegry.com\/blog\/wp-json\/wp\/v2\/tags?post=138"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}